Need For Expanding Vending Route

Vending business is taken mainly because of its associated benefits. The main highlights of this business are:

• This business offers extremely high profit margins.
• It is a complete cash business and does not have the risk of running into bad debts or other collection issues.
• No time limitations and you can operate round the clock. This means you can earn money 365 days.
• You can continue with your regular job while taking up vending business as a part time option.
• You do not need salesmen to sell the product. Vending machines are your man power.
• You can enjoy tax exemptions
• You need not incur additional overhead costs like advertising, stationary costs. All you have to bear is repair and maintenance cost.
• You earn immediate returns: Your income starts as soon as your machine is located.

Benefits apart, we all take up business with a view to expand it further. Vending is a business which has huge scope for expansion. While expanding business, you can either add more number of machines to the existing ones or look for new locations. Either ways, there are few things which an operator needs to bear in mind for making his business a big success. Some of these are:

• Try to add more machines. Try increasing the product length (add similar kind of products). For instance, if you sell Coke, then add Pepsi to it.
• You can also increase the product line i.e., if you are selling soda, then add sandwiches to it.
• Identify areas that need vending services and offer to locate your machines there. You can also identify prospective locations in your existing vending route.
• If the vending route is becoming too complicated to handle, then employ a worker if required.
• Try to advertise by distributing brochures or pamphlets. These direct channels of advertising can help in market penetrating.
• Also try and utilize the indirect mode of advertising i.e., through word of mouth. Ensure that your customer is satisfied and suggests your product to ten other customers.